Table of Contents

Welcome to our Web Success Mastery Series! 

Finding your way around is pretty simple and straightforward. For your convenience, all the documents in our series are divided into 3 main content sections: Tutorials, which are designed to familiarize you with the basics of the subject at hand; Wisdom of the Masters, comprised of topical articles by the top marketers I have carefully collected and sifted through for relevance and merit; and finally RESOURCES

A brief word about this last section. When a resource is listed or included in any of our Web Success Mastery Courses, you will generally find a thorough write-up, if not a whole portfolio of information on it. The whole idea behind this series is to provide you with everything you need to make an informed decision about every product or program mentioned without your EVER having to leave our e-books or sites to check out this or that, thereby running the risk of getting sidetracked or losing your focus... 

This said, the nice thing about our self-contained e-documents is that you can hop around all you like once inside them and never lose your place. You can always just return to home plate here at the Table of Contents. You will find a prominent link to this Table of Contents at the bottom of each page in this document. Most of the categorized sub-sections and all the portfolios have separate navigation bars/links that you can use to move through them easily, but when you are finished reviewing the material you will need to return here to move on to your next topic of choice. 

However you choose to peruse this document, there is one thing you should bear in mind: IT COULD ALL BE YOURS!


 

Tutorials

Driving Targeted Traffic to Your Website

  • What Exactly Are You Going To Promote?
  • The "Promotional Mix"
  • There's Traffic... and Then There's Traffic!

Automated Traffic Generators - Pop-Ups & Pop-Unders

  • How They Work
  • Important Points to Bear in Mind When Using Pop-ups or Pop-unders
  • Five Rules of Effective Pop-up Marketing

Building Link Popularity

  • Some Links Are Better Than Others
  • Themed Reciprocal Links
  • General Guidelines for Requesting Reciprocal Links
  • Other Ways To Get Linked
  • Award Site Links
  • Link Popularity Checking Services

Banner & Link Exchanges

  • Banner Ad Pros & Cons
  • How Much Do You Have to Pay?
  • Banner/Link Exchanges
  • Creating Banner Ads

Online Classified Advertising

  • Ten Points to Remember When Posting Classified Ads
  • Recommended Courses on Classified Ad Copywriting
  • The Best Classified Ad Services

Media Publicity - Press Releases

  • 5 Things You Must Do In Your Press Release
  • Newsworthiness Is The Foundation
  • Online Press Release Options
  • How to Write a Press Release
  • Sending Out Your Press Release

15 Surefire Ways to Keep 'Em Coming Back

 

Wisdom of the Masters

Advertising & Promotion

Press Releases

Banners & Links

 

RESOURCES

Click on the Main Topic links for an overview of all the resources; the individual links to find out more specific information about any particular resource. I recommend starting on the main Topic/category links, reading a brief synopsis of all the resources and then proceeding from there. Within each category you can always return to the overview or main Topic page.

Top 10 Surefire Advertising & Marketing Courses

  1. Traffic Secrets by John Reese
  2. The Ultimate Marketing Seminar by Mark Joyner
  3. Internet Marketing Protege Program by Terry Dean
  4. Insider Secrets to Marketing Your Business on the Internet by Corey Rudl 
  5. Net Marketing 2004 by Michael Glaspie
  6. The Kaizen Marketing System by Alexi Neocleous
  7. Magnetic Marketing Systems Kit by Dan Kennedy  
  8. How To Profit With A Direct Sales Web Site - "Mr. H. Tapes"
  9. How I Sold $400 Million Dollars Worth of Products and Services by Ted Nicholas
  10. The Guerrilla Marketing Association by Jay Conrad Levinson

Highly Recommended Advertising & Marketing Courses - Part 1

  1. Create Advertising That Sells by Joe Vitale
  2. Under Oath - The Truth, The Whole Truth and Nothing But The Truth About Internet Marketing by Stephen Pierce
  3. Make Your Site Sell! by Ken Evoy  
  4. Amazing Formula That Sells Products Like Crazy! by Marlon Sanders
  5. Internet Marketing Secrets REVEALED Terry Dean (interviewed by Fred Gleeck)
  6. How To Get Millions of Visitors to your Websites Using Joint Ventures by Terry Dean
  7. Other People's Traffic: How To Get In Front of it with Joint Ventures by James Maduk
  8. Joint Venture Secrets Revealed by Marc and Terry Goldman
  9. Profit Pulling Offers by Jimmy D. Brown
  10. Anatomy of a Marketing Roll-Out by Jonathan Mizel & Ken McCarthy
  11. Confidential Internet Intelligence Manuscript by Mark Joyner
  12. Marketing Brain Dump by Jonathan Mizel & Alex Mandossian
  13. Inside Internet Marketing by Rich Hamilton, Jr.
  14. Grilling the Net Gurus by Alex Sampson
  15. The Online Marketing Letter by Jonathan Mizel
Highly Recommended Advertising & Marketing Courses - Part 2
  1. Power Positioning Dot Com by Michel Fortin
  2. Power Linking by Jack Humphries
  3. Amazing Pop-ups by Jonathan Mizel
  4. Dead Broke Beginners' Resource Site to Creating Instant Products & Profitable Ads by Timothy Gross
  5. Scientific Web Marketing System & Convert More Traffic: Targeted Traffic Teleclass by Marty Foley et al.
  6. How to Obtain a Flood of Publicity for Your Product or Service by Marlon Sanders 
  7. Startpage Secrets by Jonathan Regan
  8. Internet Marketing Secrets Exposed by Yanik Silver
  9. 33 Days to Online Profits VIDEO Enhanced Tutorial eBook by Yanik Silver & Jim Edwards
  10. How To Get 1 Million Visitors On Your Web Site Without Paying A Dime In Advertisement! by Stephen Ducharme
  11. How to Develop a Landing Page by Dr. Ralph Wilson
  12. DeMystifying Viral Marketing by Dr. Ralph Wilson
  13. Formulas that Guarantee Advertising Sales by Mark Smalley
  14. Trash Proof News Releases by Paul Krupin
  15. Advertising Headlines That Make You Rich by David Garfinkel  

Ad & Web Copywriting Courses (Overview - All these course and more are covered more extensively in our "Planning Your Promotion" course, where we go into more detail about testing and tracking your advertising copy.) 

  1. Web Ad Magic by Yanik Silver, Cindy Kappler and Jeff Grant
  2. The Greatest SalesLetters Ever Written by Yanik Silver & Ken Stacey-Odiwe
  3. Dan Kennedy's Copywriting Seminar in a Box
  4. How to Write Million Dollar Ads, Sales Letters and Web Marketing Pieces by Bob Serling
  5. Amazing Ad Copy Secrets by Marlon Sanders 
  6. Push Button Sales Letters (software tool) by Marlon Sanders  
  7. Million Dollar Web Copywriting by Terry Dean
  8. Ad Magic: The Complete Guide To Creating Hot Ads & Sales Letters That Work! by Brian Keith Voiles
  9. Instant Sales Letters (site-based) by Yanik Silver  
  10. Web Copy Secrets by Yanik Silver
  11. 21 Mind Motivators: Psychological Tactics to Capture MORE Profits! by Yanik Silver and Alex Mandossian
  12. Step-By-Step Copywriting Course by Karon Thackston
  13. Make Your Words Sell by Ken Evoy 
  14. How To Make Your Ads, Sales Letters, And Websites Sell Like Crazy by Mark Hendricks
  15. Killer Copy Tactics by David Garfinkel
  16. SalesLetters That Sell by Christian Godefroy
  17. The Hypnotic Marketing Library Super Package by Joe Vitale
  18. Hypnotic Traffic Tools by Joe Vitale
  19. Great Headlines Instantly
  20. Killer Ad Bootcamp

Site-Based All-in-One Promotion Resources

  1. Ultimate Marketers Resource  (Marc & Terry Goldman)
  2. Instant Marketing Toolbox  (Yanik Silver)
  3. Internet Marketing Success Arsenal  (Dale Armin Miller, founder)
  4. NetApplications
  5. WarriorPro.com (Allan Says)
  6. SelfPromotion - Do-it-yourself Web Promotion

Specialized Advertising & Marketing Services

  1. i4market.com - Brand & Campaign Management 
  2. MassMarketingProgram - Give Away Free Plane Tickets & More
  3. PromoMinder - Personal Marketing Manager
  4. SearchKing Advertising Services - Portal Program
  5. Traffic Unlimited - Web Mall Advertising
  6. Online Promoter - 3 different promotional services
  7. 4WebHits.com - Automatic traffic generation with a twist!

=> 3 "Highly Recommended" Promotional Tools

  1. Auto Browser Internet Automation Software
  2. Internet Information Manager
  3. Marketing Dashboard

Reciprocal Link Generating Software & Services

=> Top Link Generating Software Solutions

  1. Zeus Internet Marketing Robot (David Notestine)
  2. Link Explore (Sumantra Roy)
  3. SuperAffiliateFinder (Roy Oron)
  4. Internet Success Spider (Neil Shearing)
  5. Optilink - Link Analysis Tool

=> Site-Based Link Exchange Services

=> Link Popularity Checking Services

Top Automated Traffic Generating Programs

Pop-up, Pop-Under, Pop-Over Window & Form Creation Resources

Banner Advertising Resources

=> Banner Design and Creation Services
=> Banner Exchange & Promotion Services 
=> Paid Banner / Impression Ads

Online Classified Advertising Resources

=> Classified Directories
=> Free & Fee-based Classified Networks
=> Classified Ad Submission & Tracking Software
=> Online Sources for Newspaper Classifieds

 

Press Releases and Offline Media Resources

=>
Powerful Press Release Software

=> Online Press Release Services

=> Online Media Directories & Resources for Off-line Press Releases

=> Online Resources for Off-line Direct Mail

High-Tech / MLM Recruitment Services

=> Lead Generating Services


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